What are Bangladesh consumers buying?
The World Wide Web has had a significant impact on people's attitudes and behaviors all around the world. As a result of this blessing, online shopping has flourished, influencing the lives of regular people. Bangladesh has also begun to offer internet shopping, but consumers are not yet accustomed to doing so on a regular basis. A self-constructed questionnaire comprising 160 respondents from Dhaka city was used in this study to better understand the behavior of internet shoppers. Consumers shop online to save time and to access a wider range of items and services, according to the report. Both men and women behave in the same way when it comes to like and disliking things; they prefer home delivery and dislike the inability to touch and feel the product the most. They gather online purchasing information from websites, particularly social media sites, and purchase apparel and accessories mostly using the cash-on-delivery payment option. The majority of customers are con